TTUHSC SOCIAL MEDIA

In February 2020, I became the Social Media Manager at the main campus of the Texas Tech University Health Sciences Center (TTUHSC) in Lubbock and was later promoted to Assistant Director of Social Media. I continued some of the work I was already doing with schools and regional campuses at TTUHSC-Amarillo–but my primary duty is now managing the main institutional-level social media accounts.

In addition to managing the main university social accounts, I also oversee social media strategy and establish policies that govern the operation of secondary institutional accounts for schools, campuses, institutes, and others.

Recent Instagram story series emulating the 2025 Spotify Wrapped look while highlighting @TTUHSC’s top posts for the year.

TTUHSC Flag Post

TTUHSC Lori Rice-Spearman Post

TTUHSC #MasksSaveLives Video